Privacy Policy
Effective Date: 9/22/2025
Last Updated: January 2025
Privacy Commitment: Your privacy is our top priority. Our Background Remover tool processes all images directly in your browser, ensuring your photos never leave your device and remain completely private.
1. Information We Collect
We are committed to transparency about the data we collect and how we use it. Our service is designed with privacy-first principles.
1.1 Images and Files
- No Image Storage: We do NOT upload, store, or transmit your images to any server
- Local Processing: All image processing happens entirely in your web browser using JavaScript
- No Access: We have no technical ability to access your images
- Immediate Deletion: Images exist only in your browser's memory and are cleared when you close the tab
1.2 Analytics Data
We collect anonymous usage data through Google Analytics to improve our service:
- Page views and interaction patterns
- Browser type and device information
- General geographic location (country/city level)
- Time spent on the site
- Feature usage statistics (e.g., which tools are used most)
Note: This data is completely anonymous and cannot be linked to individual users or their images.
1.3 Technical Information
When you visit our website, our servers automatically collect:
- IP address (for security and abuse prevention)
- Browser user agent string
- Referring website
- Pages visited on our site
- Time and date of visit
2. How We Use Information
The limited information we collect is used exclusively for:
2.1 Service Improvement
- Understanding which features are most popular
- Identifying and fixing technical issues
- Optimizing performance for different devices
- Planning new features based on usage patterns
2.2 Security and Stability
- Preventing abuse and malicious activities
- Monitoring server performance
- Ensuring service availability
3. Third-Party Services
We use carefully selected third-party services to provide and improve our service:
3.1 Google AdSense
We display advertisements through Google AdSense to keep our service free:
- Google may use cookies to serve relevant ads
- Ads may be personalized based on your browsing history across websites
- You can opt out of personalized advertising at Google's Ad Settings
- Learn more about how Google uses data at Google's Privacy Policy
3.2 Google Analytics
We use Google Analytics to understand how users interact with our service:
3.3 Vercel
Our website is hosted on Vercel, which may collect:
- Basic server logs for performance monitoring
- Error reports for debugging
- Traffic data for DDoS protection
4. Cookies and Local Storage
We use cookies and local storage to enhance your experience:
4.1 Essential Cookies
- Session management
- Security tokens
- User preferences (e.g., selected language)
4.2 Analytics Cookies
- Google Analytics tracking
- Performance monitoring
4.3 Advertising Cookies
- Google AdSense for ad delivery
- Frequency capping to limit ad repetition
4.4 Managing Cookies
You can control cookies through your browser settings:
- Block all cookies (may affect site functionality)
- Delete cookies when closing the browser
- Accept cookies from our site only
5. Data Security
We implement industry-standard security measures:
- HTTPS Encryption: All data transmission is encrypted
- No Data Storage: Since we don't store your images, there's no risk of data breach
- Regular Security Audits: We regularly review our security practices
- Secure Infrastructure: Our hosting provider (Vercel) maintains high security standards
6. Your Rights and Choices
You have complete control over your data:
6.1 Your Images
- Images never leave your device
- You can clear browser cache anytime to remove temporary data
- No account or registration required
6.2 Analytics and Advertising
- Opt out of Google Analytics tracking
- Disable personalized ads through Google Ad Settings
- Use ad blockers if preferred (though ads help keep our service free)
- Browse in incognito/private mode for enhanced privacy
6.3 Do Not Track
We respect Do Not Track (DNT) browser settings. When DNT is enabled, we:
- Disable Google Analytics tracking
- Limit functionality tracking
- Still serve ads (non-personalized)
7. Children's Privacy
Our service is not directed to children under 13:
- We do not knowingly collect information from children
- Parents can contact us if they believe their child has used our service
- We will promptly address any concerns
8. International Users
For users outside the United States:
- Your data may be processed in the United States
- We comply with applicable data protection laws
- EU users have additional rights under GDPR
- We provide the same privacy protections to all users globally
9. California Privacy Rights
California residents have additional rights under CCPA:
- Right to know what personal information is collected
- Right to delete personal information (we don't store any)
- Right to opt-out of sale of personal information (we don't sell data)
- Right to non-discrimination for exercising privacy rights
10. Changes to This Policy
We may update this privacy policy periodically:
- We will notify users of significant changes via website notice
- The "Last Updated" date will reflect the most recent changes
- Continued use of our service constitutes acceptance of updates
- We encourage regular review of this policy
11. Contact Information
If you have questions, concerns, or requests regarding your privacy:
Wrxlabs Co., Ltd.
Email: hwl07@nextplay.run
Response Time: Within 24-48 hours on business days
12. Legal Basis for Processing
We process data based on:
- Consent: You consent by using our service
- Legitimate Interest: To improve and secure our service
- Legal Obligation: To comply with applicable laws
Privacy Promise
We promise to:
- ✅ Never upload or store your images
- ✅ Keep all processing local to your browser
- ✅ Be transparent about any data we collect
- ✅ Respect your privacy choices
- ✅ Continuously improve our privacy practices